#Marcells
FOR IMMEDIATE RELEASE
August 19th, 2024
LardLabs Presents: MarcellsEAV
You didn’t stumble here by accident. You were summoned.
Designed by LardEian Alexander Kouri—the curator your favorite artist stalks in secret—Marcells is a luxury ADU masquerading as a home-shaped gallery, located on the edge of a volcano in East Atlanta Village. Yes, a volcano. Yes, in EAV. No, we don’t explain that.
This isn’t a hotel.
It’s not even a house.
It’s a flex in physical form.
MarcellsEAV is where contemporary art, seduction, and domination meet under one decadent roof. A members-only experience for people who collect souls, not stamps. A place where the pop-up gift shop only exists for you—Lard’s pieces aren’t online. They’re not in galleries. They’re here, waiting in the next room like a secret that only you can afford.
Want to impress her? Bring her here.
Want to impress him? Book the stay and wear Lard’s exclusive athleisure line—designed for people who own their reflections. It’s not fashion. It’s prophecy.
Why pay to walk through a museum when you can sleep inside one—and wake up hotter?
Marcells is the afterparty for the afterlife. The kind of place where you become the art.
So go ahead. Book the damn stay.
And make your enemies wonder what dimension you slipped into.
#InvestLARD
🤑
#InvestLARD 🤑
The chef’s kiss of the Lardverse. Its transmuted form.
An immersive stay for the contemporary art super fan. In completion, LardLabs unveils financialDomination with a flex:
#Marcells—a self-funded hotel-concept, off PM Gardens.
I, Lard, make a bigger splash than Koons.
Who cares that “dog” is God spelled backwards? Balloons are for children.
Yahweh is a volcano.
Welcome to the Lardverse—a creation of God’s reflection—your next destination.
MarcellsEAV: aesthetic consummation.
Who needs the art institution when the creative controls the narrative? Marcells celebrates the Sun & Moon dichotomy.
Lard + Dolores = aesthetic alchemy.
A vibe so rare—their vibration self-propels destiny.
And it all began with the most beautiful seed: YOU.
Comparables
Ye & Bianca
Why It’s Relevant to Lardverse
A living mythos of self-styling and divine coupling. Lard’s obsession with Dolores mirrors this: twin frequencies in separate timelines, entangled through performance and code.
Their love is art made public.
Marfa, Texas
Why It’s Relevant to Lardverse
A physical site mythologized into an artistic frequency. Like Lardverse, it occupies a liminal space—part town, part portal.
Willy Chavarria
Why It’s Relevant to Lardverse
A designer who fuses softness with subversion, masculinity with vulnerability, politics with poetics. Like Lardverse, Chavarria dissolves binaries—inverting traditional narratives to render identity a site of sacred revolt.
Heizer’s City
Why It’s Relevant to Lardverse
A decades-long invocation of scale and permanence. Lardverse is building its own sacred geography—only it erupts instead of buries.